Taking Stock
With all the predictions of doom and disaster it is difficult to predict how this season will turn out. I have been going back through our records from the start of last year, and to date our level of inquiries are up thirty five percent on this time last year. How many of these will ultimately be converted to actual jobs is impossible to tell, but at least the fact that people are still planning events is some comfort.

Traditionally January and February is our quietest time, so we usually get through any maintenance jobs that have been deferred from the end of last year and make any alterations or new additions to attractions that we usually don't have time to do in the busier months. I'm also taking this opportunity to finally implement a couple of new safety related initiatives that we have been planning for a while, I hope to be able to announce them by the beginning of March. Also we are revisiting our progress with our environmental initiatives. We made great progress in a number of environmental fields during the past 12 months, so its time to take stock, see where we go next and draw up the plans to achieve our aims.

Most of our big clients have confirmed their intention to use us again this year so things on the surface look fairly optimistic. I think our biggest worry this year will be other firms failing. If Woolworths had asked us to supply a substantial amount of events a month ago, I would have jumped at the opportunity, blue chip companies like that are usually sure bets. Who would ever have believed that a month down the line they would be gone? Similarly we tend to work a lot with banking organisations, another industry that is on pretty shaky ground at the minute.

I'm hoping that if companies are cutting their budgets back this year, we may end up with more work for our smaller attractions. Although the major events with 4 or 5 adult rides and supporting attractions are nice, they take up a larger proportion of our organisational facilities, and planning time. The same resources can see us undertaking perhaps a dozen or more small events, which taking everything into account can sometimes be more profitable at the end of the day.

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